Why I Always Recommend Premium Paint Over Standard Brands

Why I Always Recommend Premium Paint Over Standard Brands

Clients ask: “Is the extra cost worth it?” Absolutely—here’s why, from real projects.

Standard/commercial Israeli paints:

Coverage ≈8–10 m²/liter per coat → effective ~4–5 m²/liter for two coats.

Premium high-quality paint: Coverage ≈10–12 m²/liter per coat → effective ~5–6 m²/liter for two coats (often hides better in fewer coats).

Extra material cost per m² (two coats): Only 7–10 NIS more.

For a 100 m² job: Just 700–1,000 NIS extra upfront.

What you gain:

• Superior coverage → fewer coats, less labor/touch-ups

• Smoother application → flows evenly, fewer marks, faster work

• Richer, uniform finish → visible difference from day one

• Better flexibility → bridges hairline cracks, holds up longer

• Stronger resistance to mold, humidity, water → crucial in our climate

• Wider color/finish options

Premium isn’t luxury—it’s smart investment.

High-quality formulations (higher titanium dioxide pigments, advanced binders) yield 8–12+ years of durability vs. 3–6 for standards and fewer repaints mean long terms savings.

Want to see how premium materials can save you money for the long-term?

Contact us for free consultation

Photo 1 - Residence, Zikhron Ya’akov - Benjiman Moore 🇺🇸 (light blue)

Photo 2 - Harrods, Knightsbridge - Albany 🇬🇧(beige)

Photo 3 - Residence, Zikhron Ya’akov - Nirlat 🇮🇱(white / cream)